Mediafin strengthens its position with a multimedia strategy and younger audience The latest figures from the CIM Press Study once again confirm the strong position of the business newspapers L’Echo and De Tijd. On an average day, the two titles together reach 517,200 readers, an increase of 89% over the past ten years. Mediafin’s monthly […]

Research agency Profacts, commissioned by Mediafin Intelligence, conducted an extensive study on the state of electric mobility in Belgium, covering both businesses and consumers. The findings were presented today during the seminar “Belgians and Electric Mobility – Driving into the Electric Era.” Key Findings Bart Gunst, Head of Mediafin Intelligence: “The EV transition is proving […]

As a creative and strategic media partner, we give companies and organizations multimedia access to the readers of De Tijd & L’Echo. It’s all about delivering results for our advertisers. The fact that our work is now also being recognized by national and international industry juries is a great confirmation of our expertise — and […]

In March, De 7 and Le Brief reached just under 1 million monthly downloads, according to the latest publication from CIM. Both podcasts have now secured a permanent place in the daily routine of a loyal and rapidly growing audience. In just three years, De 7 and Le Brief have grown into the benchmark for […]

Trustmedia, the advertising agency behind De Tijd | L’Echo, entered into a strategicpartnership with the leading Danish adtech company Adnami in July. Thiscollaboration allows Trustmedia to offer unique and interactive Rich Media formatsacross its network, aiming to exceed advertisers’ expectations. Rich Media formats are renowned for their high impact and popularity, thanks totheir strong visibility. […]

De Tijd | L’Echo increases reach by 5%.

The ‘podcast’ medium has seen a huge rise in popularity over the past year. Today, 39% of Belgians listen to podcasts, a 10% growth compared to 2022. This is according to ‘The Power of Podcast 2023’, the second edition of the national podcast survey conducted by Ipsos on behalf of Trustmedia. The biggest increase is […]

Sabato.be was completely revamped earlier this year into a stylish website with top-notch editorial photography, web-exclusive content and a guide function for the specific Sabato themes of travel, food, design and fashion. The site quickly became the digital hotspot for the coveted Sabato community. Readers of the weekly magazine at De Tijd and L’Echo are […]

Newspaper sales of De Tijd and L’Echo have been growing for several years. For 2022, both titles can again present impressive sales figures. With their pronounced focus on business and finance, De Tijd and L’Echo are the reference in the field of financial-economic coverage. In 2022, De Tijd will grow by no less than 11% […]

Trustmedia is a two-time winner at the AMMA Awards. And yet we can do better, be more impressive and smarter. The expert panel awarded Trustmedia with Gold for Media Sales House of The Year (targeted audiences) and Bronze for Best Media Research at the AMMA Awards*. Moreover, this is the second time our research “The […]